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Big data-savvy teams’ skills, big data-driven actions and business performance
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Pervaiz, Akhtar, Frynas, George, Mellahi, Kamel and Ullah, Subhan (2019) Big data-savvy teams’ skills, big data-driven actions and business performance. British Journal of Management, 30 (2). pp. 252-271. doi:10.1111/1467-8551.12333 ISSN 1045-3172.
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Official URL: http://doi.org/10.1111/1467-8551.12333
Abstract
Prior studies on big data analytics have emphasized the importance of specific big data skills and capabilities for organizational success; however, they have largely neglected to investigate the use of cross-functional teams’ skills and its links to the role played by relevant data-driven actions and business performance. Drawing on the resource-based view (RBV) of the firm and on the data collected from big data experts working in global agrifood networks, we examine the links between the use of big data-savvy (BDS) teams’ skills, big data-driven (BDD) actions and business performance. BDS teams depend on multidisciplinary skills (e.g., computing, mathematics, statistics, machine learning, and business domain knowledge) that help them to turn their traditional business operations into modern data-driven insights (e.g., knowing real time price changes and customer preferences), leading to BDD actions that enhance business performance. Our results, raised from structural equation modelling, indicate that BDS teams' skills that produce valuable insights are the key determinants for BDD actions, which ultimately contribute to business performance. We further demonstrate that those organisations that emphasise BDD actions perform better compared to those that do not focus on such applications and relevant insights.
| Item Type: | Journal Article | ||||||||
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| Divisions: | Faculty of Social Sciences > Warwick Business School > Strategy & International Business Faculty of Social Sciences > Warwick Business School |
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| Journal or Publication Title: | British Journal of Management | ||||||||
| Publisher: | Wiley-Blackwell Publishing Ltd. | ||||||||
| ISSN: | 1045-3172 | ||||||||
| Official Date: | April 2019 | ||||||||
| Dates: |
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| Volume: | 30 | ||||||||
| Number: | 2 | ||||||||
| Page Range: | pp. 252-271 | ||||||||
| DOI: | 10.1111/1467-8551.12333 | ||||||||
| Status: | Peer Reviewed | ||||||||
| Publication Status: | Published | ||||||||
| Reuse Statement (publisher, data, author rights): | "This is the peer reviewed version of the following article:Akhtar, P. , Frynas, J. G., Mellahi, K. and Ullah, S. (2019), Big Data‐Savvy Teams’ Skills, Big Data‐Driven Actions and Business Performance. Brit J Manage, 30: 252-271., which has been published in final form at http://doi.org/10.1111/1467-8551.12333. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions." | ||||||||
| Access rights to Published version: | Restricted or Subscription Access | ||||||||
| Date of first compliant deposit: | 24 September 2018 | ||||||||
| Date of first compliant Open Access: | 1 April 2021 | ||||||||
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