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Sales scholarship : honoring the past and defining the future (Key takeaways from the 2018 American Marketing Association Faculty Consortium : New Horizons in Selling and Sales Management)
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Flaherty, Karen E., Lassk, Felicia, Lee, Nick, Marshall, Greg W., Moncrief, William C., Mulki, Jay P. and Pullins, Ellen Bolman (2018) Sales scholarship : honoring the past and defining the future (Key takeaways from the 2018 American Marketing Association Faculty Consortium : New Horizons in Selling and Sales Management). Journal of Personal Selling & Sales Management, 38 (4). pp. 413-421. doi:10.1080/08853134.2018.1537796 ISSN 0885-3134.
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Official URL: http://dx.doi.org/10.1080/08853134.2018.1537796
Item Type: | Journal Article | ||||||
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Divisions: | Faculty of Social Sciences > Warwick Business School | ||||||
Journal or Publication Title: | Journal of Personal Selling & Sales Management | ||||||
Publisher: | Routledge | ||||||
ISSN: | 0885-3134 | ||||||
Official Date: | 2018 | ||||||
Dates: |
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Volume: | 38 | ||||||
Number: | 4 | ||||||
Page Range: | pp. 413-421 | ||||||
DOI: | 10.1080/08853134.2018.1537796 | ||||||
Status: | Peer Reviewed | ||||||
Publication Status: | Published | ||||||
Access rights to Published version: | Restricted or Subscription Access |
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