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Rhetorical enthymeme : the forgotten trope and its methodological import
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Heracleous, Loizos Th., Paroutis, Sotirios and Lockett, Andy (2020) Rhetorical enthymeme : the forgotten trope and its methodological import. European Management Review, 17 (1). pp. 311-326. doi:10.1111/emre.12377
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Official URL: https://doi.org/10.1111/emre.12377
Abstract
Despite growing interest in rhetorical analysis by management scholars, the study of enthymemes or arguments‐in‐use, arguably the mainstay of rhetoric, has been scarce. We argue that enthymeme analysis holds promise in enabling researchers to access agents' shared beliefs, in turn shedding light on organizational processes. We draw from two key studies of enthymeme analysis; one interpretivist and one objectivist, to propose a mixed methods approach that combines the situationally‐specific, grounded insights of the former, with the confirmation, population validity aspects of the latter.
| Item Type: | Journal Article | ||||||||
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| Subjects: | B Philosophy. Psychology. Religion > BC Logic B Philosophy. Psychology. Religion > BF Psychology H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HM Sociology P Language and Literature > P Philology. Linguistics |
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| Divisions: | Faculty of Social Sciences > Warwick Business School | ||||||||
| Library of Congress Subject Headings (LCSH): | Enthymeme (Logic) , Rhetoric, Cognitive maps (Psychology) , Organizational sociology -- Research, Organization -- Research | ||||||||
| Journal or Publication Title: | European Management Review | ||||||||
| Publisher: | Wiley-Blackwell Publishing Ltd. | ||||||||
| ISSN: | 1740-4754 | ||||||||
| Official Date: | March 2020 | ||||||||
| Dates: |
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| Volume: | 17 | ||||||||
| Number: | 1 | ||||||||
| Page Range: | pp. 311-326 | ||||||||
| DOI: | 10.1111/emre.12377 | ||||||||
| Status: | Peer Reviewed | ||||||||
| Publication Status: | Published | ||||||||
| Publisher Statement: | "This is the peer reviewed version of the following article:Heracleous, L., Paroutis, S., and Lockett, A. ( 2019) Rhetorical Enthymeme: The Forgotten Trope and its Methodological Import. European Management Review, which has been published in final form at https://doi.org/10.1111/emre.12377. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions." | ||||||||
| Access rights to Published version: | Restricted or Subscription Access | ||||||||
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