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Managing cultural embeddedness in internationalizing craft-based firms : three cultural strategies
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Sasaki, Innan, Ravasi, Davide and Nummela, Niina (2018) Managing cultural embeddedness in internationalizing craft-based firms : three cultural strategies. In: Academy of management, 10 Aug 2018. Published in: Academy of Management Proceedings, 2018 (1). doi:10.5465/AMBPP.2018.13431abstract ISSN 0065-0668.
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Official URL: https://doi.org/10.5465/AMBPP.2018.13431abstract
Abstract
Craft firms show exceptionally strong cultural embeddedness in mature home local communities, because of their unique characteristics. Based on an inductive study on Japanese craft firms in the Kyoto region, we found that understanding the international expansion of these firms requires a context- embedded theory of internationalisation. Craft firms apply three internationalisation strategies: cultural endowing, cultural bridging and cultural distilling. Our findings add an element to the debate on the internationalisation of the firm: the context.
Item Type: | Conference Item (Paper) | ||||
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Divisions: | Faculty of Social Sciences > Warwick Business School | ||||
Journal or Publication Title: | Academy of Management Proceedings | ||||
Publisher: | Academy of Management | ||||
ISSN: | 0065-0668 | ||||
Official Date: | 9 July 2018 | ||||
Dates: |
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Volume: | 2018 | ||||
Number: | 1 | ||||
DOI: | 10.5465/AMBPP.2018.13431abstract | ||||
Status: | Not Peer Reviewed | ||||
Publication Status: | Published | ||||
Access rights to Published version: | Restricted or Subscription Access | ||||
Conference Paper Type: | Paper | ||||
Title of Event: | Academy of management | ||||
Type of Event: | Conference | ||||
Date(s) of Event: | 10 Aug 2018 | ||||
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