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Mutualism and the dynamics of new platform creation : a study of Cisco and Fog computing
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Khanagha, S., Ansari, S., Paroutis, Sotirios and Oviedo, Luciano (2022) Mutualism and the dynamics of new platform creation : a study of Cisco and Fog computing. Strategic Management Journal, 43 (3). pp. 476-506. doi:10.1002/smj.3147 ISSN 0143-2095.
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Official URL: https://doi.org/10.1002/smj.3147
Abstract
How firms respond to the emergence of dominant platforms that undermine their competitiveness remains a strategic puzzle. Our longitudinal study shows how one incumbent, Cisco, responded to such a challenge by creating a new platform, Fog, without undermining the dominant platform, Cloud, where it played a complementor role. By developing a process model we reveal how a firm in a peripheral role in a platform ecosystem can reposition itself through a dynamic mix of material, symbolic and institutional actions to develop and legitimize an alternative platform. This can be done first through symbiosis with the dominant platform, then partial competition with it. We theorize the value of a mutualistic “rising tide lifts all boats” strategy in contrast to hostile “winner takes all” approaches.
| Item Type: | Journal Article | ||||||||
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| Subjects: | Q Science > QA Mathematics > QA76 Electronic computers. Computer science. Computer software T Technology > T Technology (General) |
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| Divisions: | Faculty of Social Sciences > Warwick Business School > Strategy & International Business Faculty of Social Sciences > Warwick Business School |
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| Library of Congress Subject Headings (LCSH): | Cloud computing, Electronic data processing -- Distributed processing, Digital communications, Technological innovations | ||||||||
| Journal or Publication Title: | Strategic Management Journal | ||||||||
| Publisher: | John Wiley & Sons Ltd. | ||||||||
| ISSN: | 0143-2095 | ||||||||
| Official Date: | March 2022 | ||||||||
| Dates: |
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| Volume: | 43 | ||||||||
| Number: | 3 | ||||||||
| Page Range: | pp. 476-506 | ||||||||
| DOI: | 10.1002/smj.3147 | ||||||||
| Status: | Peer Reviewed | ||||||||
| Publication Status: | Published | ||||||||
| Reuse Statement (publisher, data, author rights): | "This is the peer reviewed version of the following article: Khanagha, S., Ansari, S., Paroutis, S. and Oviedo, L. (2020), Mutualism and the Dynamics of New Platform Creation: A Study of Cisco and Fog computing. Strat Mgmt J., which has been published in final form at https://doi.org/10.1002/smj.3147. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions." | ||||||||
| Access rights to Published version: | Restricted or Subscription Access | ||||||||
| Date of first compliant deposit: | 13 February 2020 | ||||||||
| Date of first compliant Open Access: | 23 March 2022 | ||||||||
| RIOXX Funder/Project Grant: |
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