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Who uses custom sports betting products?

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Newall, P. W. S., Cassidy, R., Walasek, Lukasz, Ludvig, Elliot Andrew and Meyer, Caroline (2021) Who uses custom sports betting products? Addiction Research & Theory, 29 (2). pp. 148-154. doi:10.1080/16066359.2020.1792887

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Official URL: https://doi.org/10.1080/16066359.2020.1792887

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Abstract

Background
The expansion of online gambling in the UK has been accompanied by an increase in the number of novel betting products, particularly for soccer. The present research investigates which types of sports bettors are the most likely to use novel gambling products called ‘custom sports bets’ (CSBs), which allow gamblers to create their own unique bets.

Method
A large-scale, cross-sectional survey of online sports/horse racing bettors (n = 789, 32.7% female). The survey collected two measures of CSB usage and four validated gambling measures: the Problem Gambling Severity Index, the Gambling Related Cognition Illusion of Control Scale, the Short Gambling Harm Screen, and the Consumption Screen for Problem Gambling.

Results
Overall, 62.0% of participants reported having used a CSB, and those who had used a CSB did so on an average of 29.4 days over the last year. Overall, 16.0% of participants who had used a CSB were current problem gamblers, compared to 6.7% among those who had not. CSB users reported an average of 2.3 out of 10 possible gambling harms, compared to 1.5 harms for those who had not used a CSB. The illusion of control scale was significantly positively correlated with whether participants had ever used a CSB before, but not with past-year frequency of CSB usage. The usage of CSB products was most strongly associated with the frequency of gambling consumption.

Conclusions
Overall, these findings suggest that CSB products raise distinctive concerns around consumer protection for frequent sports bettors which deserve further investigation.

Item Type: Journal Article
Subjects: H Social Sciences > HV Social pathology. Social and public welfare
Divisions: Faculty of Science, Engineering and Medicine > Science > Psychology
Faculty of Science, Engineering and Medicine > Engineering > WMG (Formerly the Warwick Manufacturing Group)
Library of Congress Subject Headings (LCSH): Gambling -- Great Britain, Internet gambling, Compulsive gambling -- Great Britain, Gambling -- Social aspects
Journal or Publication Title: Addiction Research & Theory
Publisher: Taylor & Francis
ISSN: 1606-6359
Official Date: 2021
Dates:
DateEvent
2021Published
16 July 2020Available
1 July 2020Accepted
Volume: 29
Number: 2
Page Range: pp. 148-154
DOI: 10.1080/16066359.2020.1792887
Status: Peer Reviewed
Publication Status: Published
Reuse Statement (publisher, data, author rights): This is an Accepted Manuscript of an article published by Taylor & Francis in Addiction Research & Theory on 16/07/2020, available online: http://www.tandfonline.com/10.1080/16066359.2020.1792887
Access rights to Published version: Restricted or Subscription Access
RIOXX Funder/Project Grant:
Project/Grant IDRIOXX Funder NameFunder ID
UNSPECIFIEDGoldsmiths, University of London. Department of Anthropologyhttp://viaf.org/viaf/135144782994067904088
UNSPECIFIEDGambleAwarehttp://dx.doi.org/10.13039/501100008625
UNSPECIFIEDGambling Research Australiahttp://viaf.org/viaf/317102804
UNSPECIFIEDResponsible Gambling FundUNSPECIFIED
UNSPECIFIEDVictorian Responsible Gambling FoundationUNSPECIFIED
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