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Learning and location

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Sault, Joanne E., Toivanen, Otto and Waterson, Michael (2003) Learning and location. Working Paper. Coventry: University of Warwick, Department of Economics. Warwick economic research papers (No.693).

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Abstract

In this paper we study whether learning from rivals affects within-market location decisions between competing firms. We show it does, using detailed locational data from two leading hamburger chains in the UK. Using four different tests, we demonstrate that alternative explanations - pre-emption and product differentiation - have less bite than between firm learning.

Item Type:

Working or Discussion Paper (Working Paper)

Subjects:

H Social Sciences > HF Commerce

Divisions:

Faculty of Social Sciences > Economics

Library of Congress Subject Headings (LCSH):

Fast food restaurants, Competition, Franchises (Retail trade), Organizational learning

Series Name:

Warwick economic research papers

Publisher:

University of Warwick, Department of Economics

Place of Publication:

Coventry

Official Date:

2003

Dates:

Date	Event
2003	Published

Number:

No.693

Number of Pages:

Status:

Not Peer Reviewed

Access rights to Published version:

Open Access

Funder:

Economic and Social Research Council (Great Britain) (ESRC), Yrjö Jahnssonin säätiö [Yrjö Jahnsson Foundation]

Grant number:

R000238402 (ESRC)

References:

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