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Investment decisions and social representations : a focus on sub–Saharan Africa
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Potter, Robert (2021) Investment decisions and social representations : a focus on sub–Saharan Africa. DBA thesis, University of Warwick.
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Official URL: http://webcat.warwick.ac.uk/record=b372874
Abstract
Globalisation of business has created massive flows of economic activity internationally through the exploitation of new markets or increasing profitability through the relocation of production. The World Bank has forecast that by 2060 the population of sub--‐Saharan Africa will be 2.7 billion. This compares with the forecast of a declining population in Europe. The International Monetary Fund reports that by 2035 the number of Africans joining the working age population is forecast to exceed that of the rest of the world combined. It is for this reason that it is important to understand the nature of the perceptions of sub--‐Saharan Africa, held by directors of public limited companies that may be of influence when considering investment in the region. Thus this study examines the perceptions of sub--‐Saharan Africa by directors of public limited companies and how these perceptions are implicated in investment--‐related decisions. The study uses social representation theory to identify core perceptions shared by directors of public limited companies and how they react to an objectified sub--‐Saharan Africa.
Analysis of qualitative semi--‐structured interviews found that most of the research participants hold social representations that predispose them to view sub--‐Saharan Africa as a region to avoid and in which not to undertake investment. Social representations were shown to be embedded with elements of objectification underpinned with reified historical contextual influences, particularly those relating to social identity and post--‐colonialism.
The study makes a number of recommendations to directors of public limited companies regarding investment practices and procedures, inclusive of the recommendation that non--‐financial statements and reports should include a statement detailing the company investment strategy concerning sub--‐Saharan Africa. The study indicates that social representations theory can contribute to the field of behavioural finance in respect of describing investor motivation relating to investment decision--‐making.
| Item Type: | Thesis or Dissertation (DBA) | ||||
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| Subjects: | B Philosophy. Psychology. Religion > BF Psychology H Social Sciences > HC Economic History and Conditions H Social Sciences > HG Finance |
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| Library of Congress Subject Headings (LCSH): | Finance -- Psychological aspects, Africa, Sub-Saharan -- Economic conditions, Africa, Sub-Saharan -- Social conditions, Investments, Foreign -- Africa, Sub-Saharan, Postcolonialism -- Africa, Sub-Saharan | ||||
| Official Date: | May 2021 | ||||
| Dates: |
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| Institution: | University of Warwick | ||||
| Theses Department: | Warwick Business School | ||||
| Thesis Type: | DBA | ||||
| Publication Status: | Unpublished | ||||
| Supervisor(s)/Advisor: | Spencer-Oatey, Helen, 1952- | ||||
| Format of File: | |||||
| Extent: | 224 leaves : illustrations | ||||
| Language: | eng |
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