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Reading the Marvel cinematic universe : The Avengers’ intertextual aesthetic

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Taylor, James (2021) Reading the Marvel cinematic universe : The Avengers’ intertextual aesthetic. JCMS: Journal of Cinema and Media Studies, 60 (3). pp. 129-156. doi:10.1353/cj.2021.0030

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Official URL: http://dx.doi.org/10.1353/cj.2021.0030

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Abstract

This article argues that reading films from the Marvel Cinematic Universe (MCU) requires attention to their various modes of intertextuality, which are derived from both Hollywood cinema and comic books. I examine the ways in which MCU films adapt narrative and stylistic strategies developed in superhero comic books to manage complex networks of texts. These adaptive practices produce an intertextual aesthetic that harnesses relations with other texts in an effort to make individual films and the wider fictional universe coherent. Close analysis of The Avengers (Joss Whedon, 2012) reveals how MCU films’ intertextual aesthetic shapes their sociopolitical meanings by carrying over and reconfiguring meanings from other texts.

Item Type: Journal Article
Divisions: Faculty of Arts > Film and Television Studies
Journal or Publication Title: JCMS: Journal of Cinema and Media Studies
Publisher: University of Texas Press
ISSN: 0009-7101
Official Date: 2021
Dates:
DateEvent
2021Published
Volume: 60
Number: 3
Page Range: pp. 129-156
DOI: 10.1353/cj.2021.0030
Status: Peer Reviewed
Publication Status: Published
Access rights to Published version: Restricted or Subscription Access

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