Information systems strategy development at Sainsbury's supermarkets using ''soft'' OR
UNSPECIFIED. (1996) Information systems strategy development at Sainsbury's supermarkets using ''soft'' OR. INTERFACES, 26 (1). pp. 102-130. ISSN 0092-2102Full text not available from this repository.
In 1989, Sainsbury's, the largest UK supermarket chain, developed a new information systems (IS) strategy. To obtain management ownership of the strategy and commitment to implementation, it adopted a participative approach using ''soft'' OR methods. The resulting strategy was projected to cost $73 million and give annual benefits of 564 million. Five years into the strategy the outcome can be evaluated. Inevitably the strategy has evolved. Implementation has taken longer and costs are more than estimated; but benefits are exceeding expectations. The results indicate the effectiveness of the decision-making process used, showing that qualitative OR approaches can be used to good effect and can sometimes be subjected to quantitative assessment.
|Item Type:||Journal Article|
|Subjects:||H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management|
|Journal or Publication Title:||INTERFACES|
|Publisher:||INST OPERATIONS RESEARCH MANAGEMENT SCIENCES|
|Number of Pages:||29|
|Page Range:||pp. 102-130|
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