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ASSESSING ADVANTAGE - A FRAMEWORK FOR DIAGNOSING COMPETITIVE SUPERIORITY
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UNSPECIFIED (1988) ASSESSING ADVANTAGE - A FRAMEWORK FOR DIAGNOSING COMPETITIVE SUPERIORITY. JOURNAL OF MARKETING, 52 (2). pp. 1-20. ISSN 0022-2429
Full text not available from this repository.| Item Type: | Journal Article |
|---|---|
| Subjects: | H Social Sciences > HF Commerce |
| Journal or Publication Title: | JOURNAL OF MARKETING |
| Publisher: | AMER MARKETING ASSOC |
| ISSN: | 0022-2429 |
| Date: | April 1988 |
| Volume: | 52 |
| Number: | 2 |
| Number of Pages: | 20 |
| Page Range: | pp. 1-20 |
| Publication Status: | Published |
| URI: | http://wrap.warwick.ac.uk/id/eprint/24461 |
Data sourced from Thomson Reuters' Web of Knowledge
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