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IKUM: An integrated web personalization platform based on content structures and user behavior

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UNSPECIFIED (2005) IKUM: An integrated web personalization platform based on content structures and user behavior. In: Workshop on Intelligent Techniques for Web Personalization, AUG 11, 2003, Acapulco, MEXICO.

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Abstract

Web personalization is the process of customizing a web site to the needs of each specific user or set of users, taking advantage of the knowledge acquired through the analysis of the user's navigational behavior. The objective of the I-KnowUMine project (IKUM) is to develop an integrated platform (referred to in the paper as the "IKUM system") that uses state of the art technology and research results from different application domains in order to provide the basis for the development of online services in a wide range of application areas, presenting personalized content, services and applications to users in a structure more suited to their needs. The benefits provided by the IKUM system result mainly from the combination and integration of technology advances in areas such as Web Mining, Content Management, Personalization and Portals. As a result of this novel combination of these technologies, users of the IKUM system will benefit from the optimal logical structure of information/content provided by the system, allowing them to efficiently execute their processes and to reach their information targets.

Item Type: Conference Item (UNSPECIFIED)
Subjects: Q Science > QA Mathematics > QA76 Electronic computers. Computer science. Computer software
Series Name: LECTURE NOTES IN ARTIFICIAL INTELLIGENCE
Journal or Publication Title: INTELLIGENT TECHNIQUES FOR WEB PERSONALIZATION
Publisher: SPRINGER-VERLAG BERLIN
ISBN: 3-540-29846-0
ISSN: 0302-9743
Editor: Mobasher, B and Anand, SS
Date: 2005
Volume: 3169
Number of Pages: 17
Page Range: pp. 272-288
Publication Status: Published
Title of Event: Workshop on Intelligent Techniques for Web Personalization
Location of Event: Acapulco, MEXICO
Date(s) of Event: AUG 11, 2003
URI: http://wrap.warwick.ac.uk/id/eprint/34086

Data sourced from Thomson Reuters' Web of Knowledge

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