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Estimation of search frictions in the British electricity market
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Giulietti, Monica, Waterson, Michael, 1950- and Wildenbeest, Matthijs R. (2010) Estimation of search frictions in the British electricity market. Working Paper. Coventry: University of Warwick. Dept. of Economics. (Warwick economics research paper series (TWERPS), Vol.20).
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Official URL: http://www2.warwick.ac.uk/fac/soc/economics/resear...
Abstract
This paper studies consumer search and pricing behaviour in the British domestic electricity market following its opening to competition in 1999. We develop a sequential search model in which an incumbent and an entrant group compete for consumers who nd it costly to obtain information on prices other than from their current supplier. We use a large data set on prices and input costs to structurally estimate the model. Our estimates indicate that consumer search costs must be relatively high in order to rationalize observed pricing patterns. We confront our estimates with observed switching behaviour and nd they match well.
| Item Type: | Working or Discussion Paper (Working Paper) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce H Social Sciences > HD Industries. Land use. Labor |
| Divisions: | Faculty of Social Sciences > Economics |
| Library of Congress Subject Headings (LCSH): | Electric utilities -- Great Britain -- Rates, Electric utilities -- Great Britain -- Mathematical models, Consumer behavior |
| Series Name: | Warwick economics research paper series (TWERPS) |
| Publisher: | University of Warwick. Dept. of Economics |
| Place of Publication: | Coventry |
| Date: | 2010 |
| Volume: | Vol.20 |
| Number: | No.940 |
| Status: | Not Peer Reviewed |
| Access rights to Published version: | Open Access |
| Funder: | Economic and Social Research Council (Great Britain) (ESRC) |
| Grant number: | RES 00-22-1686 (ESRC) |
| References: | [1] Accent: Customer Experience Survey Report (Key Findings), Accent, London, May 2005. Appendix 6 to Ofgem (2006). [2] Michael R. Baye, Dan Kovenock and Casper G. de Vries: \It Takes Two to Tango: Equilibria in a Model of Sales," Games and Economic Behavior 4, 493-510, 1992. [3] Michael R. Baye and John Morgan: \Information Gatekeepers on the Internetand the Competitiveness of Homogeneous Product Markets," American Economic Review 91, 454-74, 2001. [4] Kenneth Burdett and Kenneth L. Judd: \Equilibrium Price Dispersion," Econometrica 51, 955-69, 1983. [5] Cornwall Energy Associates: \Gas and Electricity Costs to Consumers: a Report for the National Right to Fuel Campaign," 2008. [6] Christophe Defeuilley: \Retail competition in electricity markets," Energy Policy 37, 377-86, 2009. [7] Monica Giulietti, Jesus Otero and Michael Waterson: \Pricing Behaviour under Competition in the UK Electricity Supply Industry," Oxford Economic Papers 62, 478-503, 2010a. [8] Monica Giulietti, Luigi Grossi and Michael Waterson: \Price Transmission in the UK Electricity Market: Was NETA Beneficial?" Energy Economics, 2010b, doi:10.1016/j.eneco.2010.01.008. [9] Han Hong and Matthew Shum: \Using Price Distributions to Estimate Search Costs," Rand Journal of Economics 37, 257-75, 2006. [10] Ali Hortacsu and Chad Syverson: \Product Diferentiation, Search Costs, and Competition in the Mutual Fund Industry: a Case Study of S&P 500 Index Funds," Quarterly Journal of Economics 119, 403-56, 2004. [11] Maarten C. W. Janssen and Jose Luis Moraga-Gonzalez: \Strategic Pricing, Consumer Search and theNumber of Firms," Review of Economic Studies 71, 1089-118, 2004. [12] Cenk Kocas and Tunga Kiyak: \Theory and Evidence on Pricing by Asymmetric Oligopolies," International Journal of Industrial Organization, 24, 83-105, 2006. [13] Jose Luis Moraga-Gonzalez, Zsolt Sandor and Matthijs R. Wildenbeest: \Semi-Nonparametric Estimation of Consumer Search Costs," Mimeo, 2010. [14] Jose Luis Moraga-Gonzalez and Matthijs R. Wildenbeest: \Maximum Likelihood Estimation of Search Costs," European Economic Review 52, 820-48, 2008. [15] Ofgem: Domestic Retail Market Report|June 2005, Ofgem, London, 2006. [16] Ofgem: Energy Supply Probe: Initial Findings Report, No. 140/08, October 2008. [17] Ofgem: Update on Probe Monitoring: Tari Dierentials and Consumer Switching, No. 79/10, July 2010. [18] Dale O. Stahl: \Oligopolistic Pricing with Sequential Consumer Search," American Economic Review 79, 700-12, 1989. [19] Dale O. Stahl: \Oligopolistic Pricing with Heterogeneous Consumer Search," International Journal of Industrial Organization 13, 243-68, 1996. [20] Nicholas Stern: \Imperfections in the economics of public policy, imperfections in markets, and climate change," Journal of the European Economic Association 8, 253-88, 2010. [21] Matthijs R. Wildenbeest: \An Empirical Model of Search with Vertically Diferentiated Products," Mimeo, 2009. [22] Hal Varian: \A model of sales," American Economic Review 70, 651-59, 1980. [23] Chris Wilson: \Market Frictions: A Unfied Model of Search and Switching Costs," ESRC Centre for Competition Policy Working Paper # 09-3, 2009. |
| URI: | http://wrap.warwick.ac.uk/id/eprint/3513 |
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