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Does it pay to be different? An analysis of the relationship between corporate social and financial performance

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Brammer, Stephen and Millington, Andrew (2008) Does it pay to be different? An analysis of the relationship between corporate social and financial performance. Strategic Management Journal, Vol.29 (No.12). 1325 - 1343. doi:10.1002/smj.714

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Official URL: http://dx.doi.org/10.1002/smj.714

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Abstract

This study explores the relationship between corporate social performance (CSP) and corporate financial performance (CFP) within the context of a specific component of CSP: corporate charitable giving. A model of the determinants of the extent of corporate charitable giving is estimated and used as the basis of a classification that groups firms according to the difference between their actual and their predicted intensity of gift giving. The financial performance attributes of the classification are explored. We found that firms with both unusually high and low CSP have higher financial performance than other firms, with unusually poor social performers doing best in the short run and unusually good social performers doing best over longer time horizons. Copyright © 2008 John Wiley & Sons, Ltd. ABSTRACT FROM AUTHOR

Item Type: Journal Article
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HF Commerce
H Social Sciences > HG Finance
Divisions: Faculty of Social Sciences > Warwick Business School
Library of Congress Subject Headings (LCSH): Social responsibility of business, Corporations -- Finance -- Management
Journal or Publication Title: Strategic Management Journal
Publisher: John Wiley & Sons Ltd.
ISSN: 0143-2095
Official Date: December 2008
Dates:
DateEvent
December 2008Published
Volume: Vol.29
Number: No.12
Page Range: 1325 - 1343
DOI: 10.1002/smj.714
Status: Peer Reviewed
Publication Status: Published
Access rights to Published version: Restricted or Subscription Access

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