Determinants of vertical integration and control in distribution channels
Jatar-Hausmann, Ana Julia, 1950- (1991) Determinants of vertical integration and control in distribution channels. PhD thesis, University of Warwick.
WRAP_THESIS_Alonso_1991.pdf - Requires a PDF viewer such as GSview, Xpdf or Adobe Acrobat Reader
Official URL: http://webcat.warwick.ac.uk/record=b1409588~S15
Current theories of marketing channel structure have stressed product and industry characteristics. We develop a theoretical framework which emphasizes the importance of the markets for each of the functions required by the distribution channel. This framework was used in an extensive and in depth case study for 23 companies in 6 industries in Venezuela. Imperfections in the market for loans, lack of specialized markets for certain channel functions, spatial monopolies enjoyed by retailers and agency problems were identified as crucial elements affecting vertical integration and control in distribution channels.
|Item Type:||Thesis or Dissertation (PhD)|
|Subjects:||H Social Sciences > HD Industries. Land use. Labor|
|Library of Congress Subject Headings (LCSH):||Marketing channels, Business enterprises -- Venezuela -- Case studies, Venezuela -- Economic conditions|
|Institution:||University of Warwick|
|Theses Department:||School of Industrial and Business Studies|
|Sponsors:||British Council ; Instituto de Estudios Superiores de Administración (IESA) ; Centro de Formación y Adiestramiento de Petróleos de Venezuela y sus Filiales (CEPET)|
|Extent:||viii, 267 p.|
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