Angelis, Jannis, Macintyre, Mairi, Dhaliwal, Jag, Parry, Glenn and Siraliova, Jelena (2011) Customer centered value creation. Issues of Business and Law, Vol.3 (No.3). pp. 11-19.

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Abstract

This study explores approaches to management of value creation in complex systems and provides a basic method of determining to what extent a system is complex. In doing so it reviews approaches to value creation, the change from goods to services and implications for a business model and associated operational models. The study also examines the elements of value at the point of engagement. The concluding discussion highlights the importance of customer-centered rather than output-centered approaches to operational design and the implications which they have for both product and service offerings.

Item Type:	Journal Article
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management H Social Sciences > HF Commerce H Social Sciences > HG Finance
Divisions:	Faculty of Social Sciences > Warwick Business School Faculty of Medicine > Warwick Medical School Faculty of Science > WMG (Formerly the Warwick Manufacturing Group)
Library of Congress Subject Headings (LCSH):	Customer relations, Value, Operations research
Journal or Publication Title:	Issues of Business and Law
Publisher:	Versita
ISSN:	2029-1094
Official Date:	May 2011
Dates:	Date Event May 2011 Published
Volume:	Vol.3
Number:	No.3
Page Range:	pp. 11-19
Status:	Peer Reviewed
Publication Status:	Published
Access rights to Published version:	Restricted or Subscription Access
Related URLs:	Publisher

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