Ghazali, E., Arnott, David C. and Mutum, Dilip S. (2010) Conceptualizing and measuring online switching costs. In: 2010 European Conference of the Association for Consumer Research, Royal Holloway, University of London, 30th June - 3rd July, 2010. Published in: Proceedings of the 2010 European Conference of the Association for Consumer Research (In Press)

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Item Type:	Conference Item (UNSPECIFIED)
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management Faculty of Social Sciences > Warwick Business School
Journal or Publication Title:	Proceedings of the 2010 European Conference of the Association for Consumer Research
Date:	2010
Status:	Not Peer Reviewed
Publication Status:	In Press
Access rights to Published version:	Restricted or Subscription Access
Title of Event:	2010 European Conference of the Association for Consumer Research
Type of Event:	Conference
Location of Event:	Royal Holloway, University of London
Date(s) of Event:	30th June - 3rd July, 2010
URI:	http://wrap.warwick.ac.uk/id/eprint/43177

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