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Rhetorical diffusion and internal ambidexterity: emerging challenges and approaches in using social media inside organizations

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Baptista, João, Huang, Jimmy C. and Galliers, Robert (2011) Rhetorical diffusion and internal ambidexterity: emerging challenges and approaches in using social media inside organizations. In: 27th EGOS Colloquium: Reassembling Organizations, Gothenburg, Sweden, July 6–9, 2011. Published in: Proceedings of the 27th EGOS Colloquium: Reassembling Organizations p. 238.

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Official URL: http://www.egosnet.org/jart/prj3/egosnet/main.jart...

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Item Type: Conference Item (Paper)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Social Sciences > Warwick Business School > Information Systems & Management
Faculty of Social Sciences > Warwick Business School
Journal or Publication Title: Proceedings of the 27th EGOS Colloquium: Reassembling Organizations
Publisher: European Group for Organizational Studies
Official Date: 2011
Dates:
DateEvent
2011Published
Page Range: p. 238
Status: Not Peer Reviewed
Publication Status: Published
Access rights to Published version: Restricted or Subscription Access
Conference Paper Type: Paper
Title of Event: 27th EGOS Colloquium: Reassembling Organizations
Type of Event: Conference
Location of Event: Gothenburg, Sweden
Date(s) of Event: July 6–9, 2011

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