Images of the multinational firm
Collinson, Simon and Morgan, Glenn (2009) Images of the multinational firm. Business and Mangement . Wiley-Blackwell Publishing Ltd.. ISBN 9781405147002Full text not available from this repository.
Official URL: http://www.wiley-vch.de/publish/en/books/bySubject...
An informed and engaging text, The Multinational Firm addresses beliefs and misconceptions about the nature and role of multinational enterprises (MNEs) in a global marketplace. This book outlines widely held beliefs and misconceptions about MNEs with a range of perspectives by leading academics and core themes illustrated through descriptions of current business practices. This book is ideal for advanced students of business and strategy, especially MBA students, who seek a comprehensive introduction to the political, economic, and social impact of MNEs on the rest of the world.
|Subjects:||H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management|
|Divisions:||Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management
Faculty of Social Sciences > Warwick Business School
|Series Name:||Business and Mangement|
|Publisher:||Wiley-Blackwell Publishing Ltd.|
|Official Date:||February 2009|
|Number of Pages:||288|
|Access rights to Published version:||Restricted or Subscription Access|
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