Relevance and Rigor in International Business Teaching: Using the CSA-FSA Matrix
Collinson, Simon and Rugman, Alan M.. (2011) Relevance and Rigor in International Business Teaching: Using the CSA-FSA Matrix. Journal of Teaching in International Business, Vol.22 (No.1). pp. 29-37. ISSN 0897-5930Full text not available from this repository.
Official URL: http://dx.doi.org/10.1080/08975930.2011.585910
We advance three propositions in this paper. First, teaching international business (IB) at any level needs to be theoretically driven, using mainstream frameworks to organize thinking. Second, these frameworks need to be made relevant to the experiences of the students; for example, by using them in case studies. Third, these parameters of rigor and relevance need to be seamlessly integrated. We then demonstrate these principles using Rugman's CSA-FSA matrix, describing both the theoretical and practical value of the framework.
|Item Type:||Journal Article|
|Subjects:||H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management|
|Divisions:||Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management
Faculty of Social Sciences > Warwick Business School
|Journal or Publication Title:||Journal of Teaching in International Business|
|Number of Pages:||9|
|Page Range:||pp. 29-37|
|Access rights to Published version:||Restricted or Subscription Access|
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