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Inter-sectoral isomorphism - the assimilating service orientation of public and private sector organisation
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Caemmerer, Barbara and Banerjee, Madhumita (2008) Inter-sectoral isomorphism - the assimilating service orientation of public and private sector organisation. In: 37th EMAC Conference - Marketing Landscapes: A Pause for Thought, University of Brighton, UK, 27-30 May, 2008. Published in: Proceedings of the 37th EMAC Conference (No.44).
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Official URL: http://emac2008.emac-online.org/r/default.asp?iId=...
| Item Type: | Conference Item (Paper) |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management Faculty of Social Sciences > Warwick Business School |
| Journal or Publication Title: | Proceedings of the 37th EMAC Conference |
| Publisher: | EMAC |
| Date: | 2008 |
| Number: | No.44 |
| Status: | Not Peer Reviewed |
| Publication Status: | Published |
| Conference Paper Type: | Paper |
| Title of Event: | 37th EMAC Conference - Marketing Landscapes: A Pause for Thought |
| Type of Event: | Conference |
| Location of Event: | University of Brighton, UK |
| Date(s) of Event: | 27-30 May, 2008 |
| URI: | http://wrap.warwick.ac.uk/id/eprint/43462 |
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