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Hu, Yansong (2009) Marketing in a networked world. In: PDMA - 32nd Annual International Conference 2008 Research Forum, Orlando, FL, October 2009. Published in: Proceedings of the PDMA - 32nd Annual International Conference 2008 Research Forum
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Item Type: | Conference Item (Paper) | ||||
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Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management | ||||
Divisions: | Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management Faculty of Social Sciences > Warwick Business School |
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Journal or Publication Title: | Proceedings of the PDMA - 32nd Annual International Conference 2008 Research Forum | ||||
Official Date: | 2009 | ||||
Dates: |
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Status: | Not Peer Reviewed | ||||
Publication Status: | Published | ||||
Access rights to Published version: | Restricted or Subscription Access | ||||
Conference Paper Type: | Paper | ||||
Title of Event: | PDMA - 32nd Annual International Conference 2008 Research Forum | ||||
Type of Event: | Conference | ||||
Location of Event: | Orlando, FL | ||||
Date(s) of Event: | October 2009 |
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