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Frynas, G. and Mellahi, Kamel (2011) Global strategic management. Oxford University Press, Oxford. ISBN 9780199543939
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Official URL: http://webcat.warwick.ac.uk/record=b2484868
Abstract
Covers key topics such as knowledge management, CSR and innovation, enabling students to be up to date with developments in the field and be introduced to cutting edge research. Includes a wide range of examples and cases from emerging and BRIC economies, which presents a truly global perspective on strategy. Clear and concise writing style renders the content very accessible for students from a wide variety of backgrounds, including those for whom English is not their first language.
| Item Type: | Book |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management Faculty of Social Sciences > Warwick Business School |
| Publisher: | Oxford University Press |
| Place of Publication: | Oxford |
| ISBN: | 9780199543939 |
| Date: | 17 March 2011 |
| Number of Pages: | 456 |
| Status: | Peer Reviewed |
| Publication Status: | Published |
| Access rights to Published version: | Restricted or Subscription Access |
| Description: | 2nd edition |
| URI: | http://wrap.warwick.ac.uk/id/eprint/44090 |
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