Heugens, Pursey and Mol, Michael J. (2005) So you call that research? : mending methodological biases in strategy and organization departments of top business schools. Strategic Organization, Vol.3 (No.1). pp. 117-128. doi:10.1177/1476127005050030

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Abstract

We believe that all strategy and organization (SO) scholars should be able to decide for themselves whether to specialize in certain parts of the knowledge cycle or adopt a broader, multi-method view on the scientific process. In a situation of ―methodological pluralism‖, individuals might choose to contribute to the construction of new administrative theories by means of qualitative works like case studies, ethnographies, biographies, or grounded theory studies (e.g., see Denzin and Lincoln, 2000). Others could then specialize in testing these theories by means of experiments, surveys, or longitudinal econometric studies (e.g., see Lewis-Beck, 1987-2004). Again others could combine both approaches in Herculean attempts to conduct high-impact, integrative research with the potential to change the way we understand the field as a whole.

Item Type:	Journal Article
Subjects:	H Social Sciences > HF Commerce L Education > LB Theory and practice of education
Divisions:	Faculty of Social Sciences > Warwick Business School
Library of Congress Subject Headings (LCSH):	Business schools -- Curricula, Strategic planning -- Study and teaching, Strategic planning -- Research -- Methodology
Journal or Publication Title:	Strategic Organization
Publisher:	Sage Publications Ltd
ISSN:	1476-1270
Official Date:	2005
Dates:	Date Event 2005 Published
Volume:	Vol.3
Number:	No.1
Page Range:	pp. 117-128
DOI:	10.1177/1476127005050030
Status:	Peer Reviewed
Access rights to Published version:	Restricted or Subscription Access

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