Service systems of co-created value: the future of customer-centricity?
Ng, Irene C. L. (2010) Service systems of co-created value: the future of customer-centricity? [Digital Scholarly Resource]Full text not available from this repository.
Official URL: http://www.mycustomer.com/topic/customer-experienc...
Does the future reside in a service system of resources proposed, consumed and value co-created by a web of stakeholders, including customers themselves? Irene Ng believes so.
|Item Type:||Digital Scholarly Resource|
|Subjects:||H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
T Technology > TA Engineering (General). Civil engineering (General)
|Divisions:||Faculty of Science > WMG (Formerly the Warwick Manufacturing Group)|
|Place of Publication:||http://www.mycustomer.com/topic/customer-experience/|
|Date:||22 July 2010|
|Media of Output:||Blog Contribution|
|Access rights to Published version:||Open Access|
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