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Service systems of co-created value: the future of customer-centricity?
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Ng, Irene C. L. (2010) Service systems of co-created value: the future of customer-centricity? [Digital Scholarly Resource]
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Official URL: http://www.mycustomer.com/topic/customer-experienc...
Abstract
Does the future reside in a service system of resources proposed, consumed and value co-created by a web of stakeholders, including customers themselves? Irene Ng believes so.
| Item Type: | Digital Scholarly Resource |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management T Technology > TA Engineering (General). Civil engineering (General) |
| Divisions: | Faculty of Science > WMG (Formerly the Warwick Manufacturing Group) |
| Place of Publication: | http://www.mycustomer.com/topic/customer-experience/ |
| Date: | 22 July 2010 |
| Publication Status: | Published |
| Media of Output: | Blog Contribution |
| Access rights to Published version: | Open Access |
| URI: | http://wrap.warwick.ac.uk/id/eprint/47659 |
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