Guo, Lei and Ng, Irene C. L. (2009) Salesperson’s motivations for cultivating customer relationships. In: 9th International Conference on Relationship Marketing , Freie Universität, Berlin, Germany, Sep 29 - Oct 1st, 2009. Published in: Proceedings of the 9th International Conference on Relationship Marketing

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Item Type:	Conference Item (Paper)
Subjects:	H Social Sciences > HB Economic Theory H Social Sciences > HM Sociology
Divisions:	Faculty of Science > WMG (Formerly the Warwick Manufacturing Group)
Journal or Publication Title:	Proceedings of the 9th International Conference on Relationship Marketing
Publisher:	American Marketing Association
Date:	2009
Status:	Not Peer Reviewed
Publication Status:	Published
Funder:	Economic and Social Research Council (Great Britain) (ESRC)
Grant number:	RES-331-27-0024
Conference Paper Type:	Paper
Title of Event:	9th International Conference on Relationship Marketing
Type of Event:	Conference
Location of Event:	Freie Universität, Berlin, Germany
Date(s) of Event:	Sep 29 - Oct 1st, 2009
URI:	http://wrap.warwick.ac.uk/id/eprint/47694

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