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The customer, automotive switch-feel, and the New Product Introduction process
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Wellings, Tom, Williams, M. A. (Mark A.) and Pitts, Matthew J. (2007) The customer, automotive switch-feel, and the New Product Introduction process. In: 7th Pangborn Sensory Science Symposium, Minneapolis, MN, USA, August 12–16, 2007
Research output not available from this repository, contact author.| Item Type: | Conference Item (Paper) | ||||
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| Subjects: | T Technology > TA Engineering (General). Civil engineering (General) T Technology > TL Motor vehicles. Aeronautics. Astronautics |
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| Divisions: | Faculty of Science > WMG (Formerly the Warwick Manufacturing Group) | ||||
| Library of Congress Subject Headings (LCSH): | Automobiles -- Design and construction, Touch, Electric switchgear, Consumers -- Research, User-centered system design | ||||
| Official Date: | 2007 | ||||
| Dates: |
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| Status: | Peer Reviewed | ||||
| Publication Status: | Published | ||||
| Adapted As: | Wellings, Tom, Williams, M. A. (Mark A.) and Pitts, Matthew (2008) Customer perception of switch-feel in luxury sports utility vehicles. Food Quality and Preference, Vol.19 (No.8). pp. 737-746. | ||||
| Conference Paper Type: | Paper | ||||
| Title of Event: | 7th Pangborn Sensory Science Symposium | ||||
| Type of Event: | Conference | ||||
| Location of Event: | Minneapolis, MN, USA | ||||
| Date(s) of Event: | August 12–16, 2007 | ||||
| Related URLs: |
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