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Piercy, Nigel F. and Strong, Carolyn (2012) Editorial. Journal of Strategic Marketing, Vol.20 (No.5). pp. 379-380. ISSN 0965-254X
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Official URL: http://dx.doi.org/10.1080/0965254X.2012.722787
| Item Type: | Journal Item | ||||
|---|---|---|---|---|---|
| Divisions: | Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management Faculty of Social Sciences > Warwick Business School |
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| Journal or Publication Title: | Journal of Strategic Marketing | ||||
| Publisher: | Routledge | ||||
| ISSN: | 0965-254X | ||||
| Official Date: | 2012 | ||||
| Dates: |
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| Volume: | Vol.20 | ||||
| Number: | No.5 | ||||
| Page Range: | pp. 379-380 | ||||
| Identification Number: | 10.1080/0965254X.2012.722787 | ||||
| Status: | Not Peer Reviewed | ||||
| Publication Status: | Published | ||||
| Access rights to Published version: | Restricted or Subscription Access | ||||
| URI: | http://wrap.warwick.ac.uk/id/eprint/50321 |
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