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Delivering superior quality through supply chain and marketing integration : constructs and propositions
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Godsell, Janet and Martin, Pinar (2013) Delivering superior quality through supply chain and marketing integration : constructs and propositions. In: 43rd Decision Sciences Institute Conference, San Francisco, California, USA, 17-20 Nov 2012. Published in: 43rd Decision Sciences Institute Annual Meeting 2012 ISBN 9781622769490.
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Official URL: http://www.proceedings.com/17461.html
| Item Type: | Conference Item (Paper) | ||||
|---|---|---|---|---|---|
| Divisions: | Faculty of Science, Engineering and Medicine > Engineering > WMG (Formerly the Warwick Manufacturing Group) | ||||
| Journal or Publication Title: | 43rd Decision Sciences Institute Annual Meeting 2012 | ||||
| Publisher: | Curran Associates, Inc | ||||
| ISBN: | 9781622769490 | ||||
| Official Date: | May 2013 | ||||
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| Status: | Peer Reviewed | ||||
| Publication Status: | Published | ||||
| Access rights to Published version: | Restricted or Subscription Access | ||||
| Conference Paper Type: | Paper | ||||
| Title of Event: | 43rd Decision Sciences Institute Conference | ||||
| Type of Event: | Workshop | ||||
| Location of Event: | San Francisco, California, USA | ||||
| Date(s) of Event: | 17-20 Nov 2012 | ||||
| Related URLs: |
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