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Income inequality and status seeking : searching for positional goods in unequal US states

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Walasek, Lukasz and Brown, G. D. A. (Gordon D. A.) (2015) Income inequality and status seeking : searching for positional goods in unequal US states. Psychological Science, 26 (4). pp. 527-533. doi:10.1177/0956797614567511

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Official URL: http://dx.doi.org/10.1177/0956797614567511

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Abstract

It is well established that income inequality is associated with lower societal well-being, but the psychosocial causes of this relationship are poorly understood. A social-rank hypothesis predicts that members of unequal societies are likely to devote more of their resources to status-seeking behaviors such as acquiring positional goods. We used Google Correlate to find search terms that correlated with our measure of income inequality, and we controlled for income and other socioeconomic factors. We found that of the 40 search terms used more frequently in states with greater income inequality, more than 70% were classified as referring to status goods (e.g., designer brands, expensive jewelry, and luxury clothing). In contrast, 0% of the 40 search terms used more frequently in states with less income inequality were classified as referring to status goods. Finally, we showed how residual-based analysis offers a new methodology for using Google Correlate to provide insights into societal attitudes and motivations while avoiding confounds and high risks of spurious correlations.

Item Type: Journal Article
Divisions: Faculty of Science > Psychology
Journal or Publication Title: Psychological Science
Publisher: Sage Publications Ltd.
ISSN: 1467-9280
Official Date: 1 April 2015
Dates:
DateEvent
1 April 2015Published
19 March 2015Available
17 December 2014Accepted
26 September 2014Submitted
Volume: 26
Number: 4
Page Range: pp. 527-533
DOI: 10.1177/0956797614567511
Status: Peer Reviewed
Publication Status: Published
Access rights to Published version: Restricted or Subscription Access

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