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The homeostasis paradox of new business models
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Batista, Luciano, Ng, Irene C. L. and Maull, Roger (2013) The homeostasis paradox of new business models. In: Naples forum on service, Naples, 18-21 Jun 2013. Published in: Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda ISBN 9788874316847.
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Official URL: http://www.naplesforumonservice.it/public/index.ph...
Abstract
The rapid evolution of digital technologies over the last decade has paved the way for an upsurge of new business models that capitalise on the many facilities, functionalities and resources available on the internet and mobile platforms in particular. The speed and variety of new business models emerging in the digital economy created a disruptive environment that lacks theoretical frameworks and perspectives to help academics, practitioners and policy makers to critically understand and appraise the phenomenon of new business models emergence. In a time when there is little consensus on what a business model actually is (Ostenwalder et al., 2005), the lack of theoretical basis to explain the emergence of new business models
augments the complexity of the problem. In this paper we address this neglect by discussing the phenomenon of new business models emergence from a systems thinking perspective, shedding light on change and adaptiveness issues concerning business model innovation. For this, we revisit fundamental questions raised by Normann (2001) when he discussed change and creation phenomena. How do companies adapt to the increased complexity of market contexts? How do they not only adapt reactively but create new and innovative systems proactively?
Item Type: | Conference Item (Paper) | ||||
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Divisions: | Faculty of Science, Engineering and Medicine > Engineering > WMG (Formerly the Warwick Manufacturing Group) | ||||
Journal or Publication Title: | Service Dominant Logic, Network and Systems Theory and Service Science: Integrating three Perspectives for a New Service Agenda | ||||
Publisher: | Giannini, Napoli | ||||
ISBN: | 9788874316847 | ||||
Official Date: | 2013 | ||||
Dates: |
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Status: | Not Peer Reviewed | ||||
Access rights to Published version: | Open Access (Creative Commons) | ||||
Conference Paper Type: | Paper | ||||
Title of Event: | Naples forum on service | ||||
Type of Event: | Conference | ||||
Location of Event: | Naples | ||||
Date(s) of Event: | 18-21 Jun 2013 | ||||
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