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Band Aid revisited : humanitarianism, consumption, and philanthropy in the 1980s
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Jones, Andrew (2017) Band Aid revisited : humanitarianism, consumption, and philanthropy in the 1980s. Contemporary British History, 31 (2). pp. 189-209. doi:10.1080/13619462.2017.1306193 ISSN 1361-9462.
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Official URL: http://dx.doi.org/10.1080/13619462.2017.1306193
Abstract
This article revisits the iconic Band Aid phenomenon of 1984-85. The analysis sets out to historicise and contexualise Band Aid within the 1980s as a decade, and contemporary British history more broadly. The central argument is that Band Aid was not as epochal as often assumed, instead fitting into a longer history of humanitarianism and charitable fundraising in Britain. However, Band Aid still remains an important signpost for how British society was reshaped during the 1980s by far-reaching changes in capitalism, popular culture, governance and technology. Band Aid both reflected and reinforced an ongoing shift in the legitimacy of charity and welfare, away from state-led welfare solutions towards more individualised and market-driven forms of action articulated through the realms of consumption and mass culture. This form of marketised philanthropy was highly effective at stimulating public donations, but it did so by shunning overt engagement with the underlying causes of global hunger and poverty.
Item Type: | Journal Article | ||||||
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Subjects: | H Social Sciences > HV Social pathology. Social and public welfare J Political Science > JZ International relations |
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Divisions: | Faculty of Arts > History | ||||||
Library of Congress Subject Headings (LCSH): | Non-governmental organizations, Band Aid (Musical group), Charities, Live Aid (Fund raising enterprise), Humanitarianism | ||||||
Journal or Publication Title: | Contemporary British History | ||||||
Publisher: | Routledge | ||||||
ISSN: | 1361-9462 | ||||||
Official Date: | 20 April 2017 | ||||||
Dates: |
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Volume: | 31 | ||||||
Number: | 2 | ||||||
Page Range: | pp. 189-209 | ||||||
DOI: | 10.1080/13619462.2017.1306193 | ||||||
Status: | Peer Reviewed | ||||||
Publication Status: | Published | ||||||
Access rights to Published version: | Restricted or Subscription Access | ||||||
Date of first compliant deposit: | 13 March 2017 | ||||||
Date of first compliant Open Access: | 20 November 2018 | ||||||
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