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Cracking the enigma of asset bubbles with narratives

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Teeter, Preston and Sandberg, Jörgen (2017) Cracking the enigma of asset bubbles with narratives. Strategic Organization, 15 (1). pp. 91-99. doi:10.1177/1476127016629880

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Official URL: http://dx.doi.org/10.1177/1476127016629880

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Abstract

The hysteria and destruction created by asset bubbles have garnered widespread attention in recent years, resulting in a wealth of studies on these events from a range of disciplines. However, despite these efforts, we, as a diverse research community, have failed to predict, prevent, and even explain asset bubbles, while bouts of speculative mania continue to wreak havoc on the world’s economies. We argue that periods of intense market speculation are driven by narratives and narrative thought, and thus narrative research represents a promising alternative by which we may ultimately be able to crack the enigma of asset bubbles. In this article, we explain the core reasons behind this argument, outline a three-stage narrative perspective of asset bubble formation, and provide a research agenda for future narrative studies on these events.

Item Type: Journal Article
Divisions: Faculty of Social Sciences > Warwick Business School
Journal or Publication Title: Strategic Organization
Publisher: Sage Publications Ltd
ISSN: 1476-1270
Official Date: 1 February 2017
Dates:
DateEvent
1 February 2017Published
10 February 2016Available
Volume: 15
Number: 1
Page Range: pp. 91-99
DOI: 10.1177/1476127016629880
Status: Peer Reviewed
Publication Status: Published
Access rights to Published version: Restricted or Subscription Access

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