Number of items: 1.
Journal Article
Wong, T. C., Haddoud, Mohamed Yacine, Kwok, Y. K. and He, Hongwei
(2018)
Examining the key determinants towards online pro-brand and anti-brand community citizenship behaviours.
Industrial Management & Data Systems, 118
(4).
pp. 850-872.
doi:10.1108/IMDS-07-2017-0313
ISSN 0263-5577.
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