2013

Piercy, Nigel F. and Strong, Carolyn (2013) Editorial. Journal of Strategic Marketing, Volume 21 (Number 2). pp. 99-100. ISSN 0965-254X

2012

Lages, C. R. and Piercy, Nigel F.. (2012) Key drivers of frontline employee generation of ideas for customer service improvement. Journal of Service Research, Vol.15 (No.2). pp. 215-230. ISSN 1094-6705

Piercy, Nigel F. and Strong, Carolyn (2012) Editorial. Journal of Strategic Marketing, Vol.20 (No.5). pp. 379-380. ISSN 0965-254X

Hooley, G., Piercy, Nigel F. and Nicoulaud, B. (2012) Marketing strategy and competitive positioning. London: Prentice Hall/Financial Times. ISBN 9780273740933

Lane, Nikala, Cravens, David W. and Piercy, Nigel F.. (2012) Sales manager behavior-based control and salesperson performance : the effects of manager control competencies and organizational citizenship behavior. Journal of Marketing Theory and Practice, Vol.20 (No.1). pp. 7-22. ISSN 1069-6679

2011

Piercy, Nigel F., Low, George S. and Cravens, David W.. (2011) Country differences concerning sales organization and salesperson antecedents of sales unit effectiveness. Journal of World Business, Vol.46 (No.1). pp. 104-115. ISSN 10909516

Piercy, Nigel F. and Strong, Carolyn (2011) Editorial. Journal of Strategic Marketing, Vol.19 (No.4). pp. 311-312. ISSN 0965-254X

Piercy, Nigel and Le Meunier-FitzHugh, Kenneth. (2011) Exploring the relationship between market orientation and sales and marketing collaboration. Journal of Personal Selling and Sales Management, Vol.31 (No.3). pp. 287-296. ISSN 0885-3134

Le Meunier-FitzHugh, Kenneth, Massey, Graham R. and Piercy, Nigel F.. (2011) The impact of aligned rewards and senior manager attitudes on conflict and collaboration between sales and marketing. Industrial Marketing Management, Vol.40 (No.7). pp. 1161-1171. ISSN 0019-8501

2010

Piercy, Nigel F., Cravens, David W. and Lane, Nikala. (2010) Peek-a-boo : finding and connecting with your customers. Marketing Management, Vol.19 (No.2). pp. 18-24. ISSN 1061-3846

2009

Piercy, Nigel F.. (2009) Strategic relationships between boundary-spanning functions : Aligning customer relationship management with supplier relationship management. Industrial Marketing Management, Vol.38 (No.8 Sp. Iss. SI). pp. 857-864. ISSN 0019-8501

Piercy, Nigel F., Cravens, David W. and Lane, Nikala. (2009) Sales management control level and competencies: antecedents and consequences. Industrial Marketing Management, Vol.38 (No.4). pp. 459-467. ISSN 0019-8501

Cravens, David W., Piercy, Nigel F. and Baldauf, Artur. (2009) Management framework guiding strategic thinking in rapidly changing markets. Journal of Marketing Management, Vol.25 (No.1-2). pp. 31-49. ISSN 0267-257X

2008

Hooley, G., Piercy, Nigel F., Saunders, J. and Nicoulaud, B. (2008) Marketing strategy and competitive positioning. New Delhi, India: Dorling Kindersley (India) Pvt. Ltd. ISBN 9788131727997

Hooley, G., Piercy, Nigel F. and Nicoulaud, B. (2008) Marketing strategy and competitive positioning. Harlow; United States: Prentice Hall/Financial Times. ISBN 9780273706977

Piercy, Nigel F. and Lane, Nikala. (2008) The strategic sales organization – is sales the new marketing? Marketing Review St. Gallen (No.3). pp. 6-10. ISSN 1865-6544

2007

Piercy, Nigel F. and Lane, Nikala. (2007) Ethical and moral dilemmas associated with strategic relationships between business-to-business buyers and sellers. Journal of Business Ethics, Vol.72 (No.1). pp. 87-102. ISSN 0167-4544

2006

Cravens, David W., Piercy, Nigel F. and Low, George S.. (2006) Globalization of the sales organization : management control and its consequences. Organizational Dynamics, Volume 35 (Number 3). pp. 291-303. ISSN 0090-2616