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Items where Department is "Faculty of Social Sciences > Warwick Business School > Marketing & Strategic Management"
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Journal Article
Gad Mohsen, Marwa and Dacko, Scott G. (2013) An extension of the benefit segmentation base for the consumption of organic foods : a time perspective. Journal of Marketing Management, Volume 29 (Number 15-16). pp. 1701-1728. doi:10.1080/0267257X.2013.800896 ISSN 0267-257X.
Sammut-Bonnici, Tanya and Paroutis, Sotirios (2013) Developing a dominant logic of strategic innovation. Management Research Review, Volume 36 (Number 10). 924 -938. doi:10.1108/MRR-08-2013-0184 ISSN 2040-8277.