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Collinson, Simon and Rugman, Alan M.. (2011) Relevance and Rigor in International Business Teaching: Using the CSA-FSA Matrix. Journal of Teaching in International Business, Vol.22 (No.1). pp. 29-37. ISSN 0897-5930

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) Overview of strategic sales and sales management. In: The Oxford Handbook of Strategic Sales and Sales Management. Oxford Handbooks in Business and Management, Vol.1 (Chapter 1). Oxford: Oxford University Press, pp. 1-18. ISBN 978-0-1995-6945-8

Cravens, David W., Le Meunier-FitzHugh, Kenneth and Piercy, Nigel F. (2011) The Oxford handbook of strategic sales and sales management. Oxford Handbooks in Business and Management . Oxford: Oxford University Press. ISBN 9780199569458

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