The Library
Deployment strategies for service innovation
Tools
Qiang, W., Voss, Christopher and Zhao, Xiaowei (2019) Deployment strategies for service innovation. IEEE Transactions on Engineering Management, 66 (4). pp. 514-528. doi:10.1109/TEM.2018.2850452 ISSN 0018-9391.
|
PDF
WRAP-deployment-strategies-service-innovation-Voss-2018.pdf - Accepted Version - Requires a PDF viewer. Download (1083Kb) | Preview |
Official URL: https://doi.org/10.1109/TEM.2018.2850452
Abstract
In large organizations, local use of innovations is not enough; extracting the full use of the innovation requires deployment across the organization. The purpose of this paper is to explore strategies for the deployment of service innovations and factors influencing success. We adopt an inductive theory-building approach with a longitudinal embedded case study of 10 successful service innovations. We find two deployment strategies: required adoption, in which subsidiaries are required to adopt innovations, and voluntary adoption, in which adoption is not compulsory – innovations are showcased, but the adoption decision is left to the subsidiaries. We have investigated the factors influencing deployment, including the decentralized nature of service innovation, fit with the internal and external context, extrinsic and intrinsic motivations, and handovers. Based on analyses of case evidence, we put forward research propositions accordingly. This research provides managerial guidance for multi-divisional organizations to extract full value from service innovations. Although some results may be particular to the Chinese context, research in other contexts can broaden the generalizability of the findings.
Item Type: | Journal Article | ||||||||
---|---|---|---|---|---|---|---|---|---|
Subjects: | H Social Sciences > HD Industries. Land use. Labor | ||||||||
Divisions: | Faculty of Social Sciences > Warwick Business School > Operations Management Faculty of Social Sciences > Warwick Business School |
||||||||
Library of Congress Subject Headings (LCSH): | Service industries -- Technological innovations, Strategic planning, Diffusion of innovations | ||||||||
Journal or Publication Title: | IEEE Transactions on Engineering Management | ||||||||
Publisher: | IEEE | ||||||||
ISSN: | 0018-9391 | ||||||||
Official Date: | November 2019 | ||||||||
Dates: |
|
||||||||
Volume: | 66 | ||||||||
Number: | 4 | ||||||||
Page Range: | pp. 514-528 | ||||||||
DOI: | 10.1109/TEM.2018.2850452 | ||||||||
Status: | Peer Reviewed | ||||||||
Publication Status: | Published | ||||||||
Access rights to Published version: | Restricted or Subscription Access | ||||||||
Date of first compliant deposit: | 4 July 2018 | ||||||||
Date of first compliant Open Access: | 4 July 2018 | ||||||||
Related URLs: |
Request changes or add full text files to a record
Repository staff actions (login required)
View Item |
Downloads
Downloads per month over past year