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Algorithmic management of work on online labor platforms : when matching meets control
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Mohlmann, M., Zalmanson, L., Henfridsson, Ola and Gregory, R. W. (2021) Algorithmic management of work on online labor platforms : when matching meets control. MIS Quarterly , 45 (4). pp. 1999-2022. doi:10.25300/MISQ/2021/15333 ISSN 0276-7783.
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Official URL: https://doi.org/10.25300/MISQ/2021/15333
Abstract
Online labor platforms (OLPs) can use algorithms along two dimensions: matching and control. While previous research has paid considerable attention to how OLPs optimize matching and accommodate market needs, OLPs can also employ algorithms to monitor and tightly control platform work. In this paper, we examine the nature of platform work on OLPs, and the role of algorithmic management in organizing how such work is conducted. Using a qualitative study of Uber drivers’ perceptions, supplemented by interviews with Uber executives and engineers, we present a grounded theory that captures algorithmic management of work on OLPs. In the context of broad algorithmic control, platform workers experience tensions relating to execution, compensation, and belonging. We show that these tensions trigger market-like and organization-like response behaviors by platform workers. Our research contributes to the emerging literature on OLPs.
| Item Type: | Journal Article | ||||||
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| Divisions: | Faculty of Social Sciences > Warwick Business School > Information Systems & Management Faculty of Social Sciences > Warwick Business School |
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| Journal or Publication Title: | MIS Quarterly | ||||||
| Publisher: | M I S Research Center | ||||||
| ISSN: | 0276-7783 | ||||||
| Official Date: | 1 December 2021 | ||||||
| Dates: |
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| Volume: | 45 | ||||||
| Number: | 4 | ||||||
| Page Range: | pp. 1999-2022 | ||||||
| DOI: | 10.25300/MISQ/2021/15333 | ||||||
| Status: | Peer Reviewed | ||||||
| Publication Status: | Published | ||||||
| Access rights to Published version: | Restricted or Subscription Access | ||||||
| Date of first compliant deposit: | 14 June 2021 | ||||||
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