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Unravelling theory : strategic (non-) disclosure of online ratings
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Butler, David and Read, Daniel (2021) Unravelling theory : strategic (non-) disclosure of online ratings. Games , 12 (4). 73. doi:10.3390/g12040073 ISSN 2073-4336.
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Official URL: https://doi.org/10.3390/g12040073
Abstract
This paper investigates disclosure by testing if the game theoretic predictions of unravelling theory are borne out in a heretofore unstudied market. We analyse TripAdvisor disclosures from hoteliers across 22 locations (N = 4357) and consider the relationship between disclosure and industry (star) certification. Contrary to theoretical predictions, we find that disclosure decreases linearly with TripAdvisor ratings n. We also find the same pattern of disclosure occurs when consumers know the information provider has information to disclose, and when they do not. We also find evidence suggesting the most elite hotels may disclose less. We provide practical as well as theoretical implications.
Item Type: | Journal Article | ||||||
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Subjects: | H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HF Commerce H Social Sciences > HM Sociology T Technology > TX Home economics |
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Divisions: | Faculty of Social Sciences > Warwick Business School > Behavioural Science Faculty of Social Sciences > Warwick Business School |
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Library of Congress Subject Headings (LCSH): | Disclosure of information , Hospitality industry -- Evaluation, Hospitality industry -- Customer services -- Evaluation, Consumer satisfaction , Online social networks -- Economic aspects, Hospitality industry -- Information technology., Hotels | ||||||
Journal or Publication Title: | Games | ||||||
Publisher: | M D P I AG | ||||||
ISSN: | 2073-4336 | ||||||
Official Date: | 30 September 2021 | ||||||
Dates: |
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Volume: | 12 | ||||||
Number: | 4 | ||||||
Article Number: | 73 | ||||||
DOI: | 10.3390/g12040073 | ||||||
Status: | Peer Reviewed | ||||||
Publication Status: | Published | ||||||
Access rights to Published version: | Open Access (Creative Commons) | ||||||
Date of first compliant deposit: | 1 October 2021 | ||||||
Date of first compliant Open Access: | 1 October 2021 | ||||||
RIOXX Funder/Project Grant: |
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