The Library
Outcome-based contracts as a new business model : the role of partnership and value-driven relational assets
Tools
Ng, Irene C. L., Ding, Xin and Yip, Nick (2012) Outcome-based contracts as a new business model : the role of partnership and value-driven relational assets. Working Paper. Coventry: Warwick Manufacturing Group. Service Systems Research Group Working Paper Series (Number 04/12).
This is the latest version of this item.
|
PDF (Updated version)
WRAP_Ng_WP4-Version2.pdf - Other - Requires a PDF viewer. Download (658Kb) | Preview |
Official URL: http://www2.warwick.ac.uk/fac/sci/wmg/research/bus...
Abstract
The concept of business models has been increasingly discussed in academic literature since the advent of internet and proliferation of e-businesses in the 1990s (Morris, Schindehutte & Allen, 2005). To attract funding, the early “dot.com” companies used the idea of business models to pitch the attractiveness of their proposed business ventures (Shafer, Smith & Linder, 2005). In academic literature on business models, several themes have emerged that are key concepts of a business model. First, value drivers are important elements for businesses and new business models are often a consequence of changes in these value drivers. These are defined as valuecreating activities or transformations that generate revenue for the firm (Chesbrough, 2007). Second, the performance of a company, through the change in such value drivers, is an essential element in a business model. Literature have described performance of business models as that which requires a joined-up, systems-focused and holistic understanding across the firm’s existing resources and capabilities to retain or achieve a competitive advantage in the industry it sits within as environmental conditions change (Wirtz, Schilke & Ullrich, 2010). Third, the formation of successful partnerships is a feature of new business models. This is echoed in strategy literature where the ability to establish strong partnerships as capabilities is recognised as core-competencies (Johnson, Christensen & Kagermann, 2008). According to Demil and Lecocq (2010), the firm’s “value chain of activities” should include the fostering of partnerships as part of the building blocks of a business model. Clearly, business models exhibit a need to be value-driven, partnership focused, and with the unit of analysis centred on the value-creating system which spans boundaries (Zott & Amit, 2010). There is also the need to understand the inter- or intra-organisational activities that contribute to that system, of which revenues are derived from its performance.
Item Type: | Working or Discussion Paper (Working Paper) | ||||
---|---|---|---|---|---|
Subjects: | H Social Sciences > HF Commerce | ||||
Divisions: | Faculty of Science, Engineering and Medicine > Engineering > WMG (Formerly the Warwick Manufacturing Group) | ||||
Library of Congress Subject Headings (LCSH): | Business enterprises, Strategic planning, Value, Partnership | ||||
Series Name: | Service Systems Research Group Working Paper Series | ||||
Publisher: | Warwick Manufacturing Group | ||||
Place of Publication: | Coventry | ||||
ISSN: | 2049-4297 | ||||
Official Date: | 2012 | ||||
Dates: |
|
||||
Number: | Number 04/12 | ||||
Number of Pages: | 38 | ||||
Institution: | University of Warwick | ||||
Status: | Not Peer Reviewed | ||||
Publication Status: | Published | ||||
Access rights to Published version: | Open Access (Creative Commons) |
Request changes or add full text files to a record
Available Versions of this Item
-
Outcome-based contracts as a new business model : the role of partnership and value-driven relational assets. (deposited 15 Feb 2012 15:37)
- Outcome-based contracts as a new business model : the role of partnership and value-driven relational assets. (deposited 10 Apr 2012 10:00) [Currently Displayed]
Repository staff actions (login required)
View Item |