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Diagnosis and resolution of a customer-defined satisfaction issue in automotive user controls
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Pitts, Matthew J. and Williams, M. A. (Mark A.) (2008) Diagnosis and resolution of a customer-defined satisfaction issue in automotive user controls. In: 6th International Design and Emotion Conference - Dare to Desire, School of Design, Hong Kong Polytechnic University, Hong Kong, China, Oct 6-9, 2008. Published in: Proceedings of the 6th International Design and Emotion Conference
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Abstract
The usability of automotive controls can have a significant impact on the perception of quality of the vehicle and brand, with a subsequent effect on vehicle sales. Customer-derived information points to a lack of satisfaction with current automotive controls, indicating that the affective elements of interaction are not sufficiently considered during the design phase. This paper presents a case study in which a UK-based vehicle manufacturer became aware of a control usability problem affecting two vehicle lines which was defined by customer-derived data. A measurement study was undertaken which highlighted issues with elements of the existing product characteristics and ergonomic design. The relationship between design targets and product performance is discussed with reference to the suitability of specifications to deliver customer satisfaction and methods for utilizing subjective and objective data to generate engineering specifications are explored.
Item Type: | Conference Item (Paper) | ||||
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Subjects: | T Technology > TA Engineering (General). Civil engineering (General) T Technology > TL Motor vehicles. Aeronautics. Astronautics |
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Divisions: | Faculty of Science, Engineering and Medicine > Engineering > WMG (Formerly the Warwick Manufacturing Group) | ||||
Journal or Publication Title: | Proceedings of the 6th International Design and Emotion Conference | ||||
Publisher: | The Design and Emotion Society | ||||
Official Date: | 2008 | ||||
Dates: |
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Status: | Not Peer Reviewed | ||||
Publication Status: | Published | ||||
Access rights to Published version: | Open Access (Creative Commons) | ||||
Conference Paper Type: | Paper | ||||
Title of Event: | 6th International Design and Emotion Conference - Dare to Desire | ||||
Type of Event: | Conference | ||||
Location of Event: | School of Design, Hong Kong Polytechnic University, Hong Kong, China | ||||
Date(s) of Event: | Oct 6-9, 2008 |
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