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Leading business by design : automotive sector
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Micheli, P. and Beer, H., eds. (2015) Leading business by design : automotive sector. London: Design Council. ISBN 9781904335016
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Official URL: http://www.designcouncil.org.uk/resources/report/l...
Abstract
In 2014, the Leading Business by Design research project was launched to examine how businesses - including organisations not traditionally associated with design - can benefit from it. This year, as a follow up to that groundbreaking report, Design Council recommissioned Warwick Business School to take an in-depth analysis of strategic design's impact on the passenger automotive sector. Building on evidence from the initial Leading Business by Design research, this report highlights key findings and a number of recommendations for the automotive sector in how to fully leverage design-led thinking.
Item Type: | Book | ||||
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Divisions: | Faculty of Social Sciences > Warwick Business School > Operations Management Faculty of Social Sciences > Warwick Business School |
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Publisher: | Design Council | ||||
Place of Publication: | London | ||||
ISBN: | 9781904335016 | ||||
Editor: | Micheli, P. and Beer, H. | ||||
Official Date: | June 2015 | ||||
Dates: |
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Status: | Peer Reviewed | ||||
Publication Status: | Published |
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