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Antecedents and Consequences of Consumer Relationships-Part II
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Arnott, David (1997) Antecedents and Consequences of Consumer Relationships-Part II. Journal of Targeting, Measurement and Analysis for Marketing, 5 (4). pp. 359-364.
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Official URL: http://www.palgrave-journals.com/jt/index.html
Item Type: | Journal Article | ||||
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Divisions: | Faculty of Social Sciences > Warwick Business School > Marketing Group Faculty of Social Sciences > Warwick Business School |
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Journal or Publication Title: | Journal of Targeting, Measurement and Analysis for Marketing | ||||
Publisher: | Palgrave Macmillan Ltd. | ||||
Official Date: | 1997 | ||||
Dates: |
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Volume: | 5 | ||||
Number: | 4 | ||||
Page Range: | pp. 359-364 | ||||
Status: | Peer Reviewed | ||||
Publication Status: | Published | ||||
Access rights to Published version: | Restricted or Subscription Access |
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