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Performance evaluation of mobile phone producers
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Gulpinar, N. and Atici, K. (2014) Performance evaluation of mobile phone producers. In: Wang, J., (ed.) Encyclopaedia of Business Analytics and Optimization. Pennsylvania, USA: IGI Publishing Hershey, pp. 1836-1846. ISBN 9781466652026
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Official URL: http://dx.doi.org/10.4018/978-1-4666-5202-6.ch164
Abstract
Since the introduction of first mobile phone prototype by Motorola in 1973, the global mobile communication industry has faced tremendous changes. Mobile phones evolved from bricksized devices to today’s smart phones and their infrastructures have been through vast improvements
Item Type: | Book Item | ||||
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Divisions: | Faculty of Social Sciences > Warwick Business School | ||||
Publisher: | IGI Publishing Hershey | ||||
Place of Publication: | Pennsylvania, USA | ||||
ISBN: | 9781466652026 | ||||
Book Title: | Encyclopaedia of Business Analytics and Optimization | ||||
Editor: | Wang, J. | ||||
Official Date: | 2014 | ||||
Dates: |
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Volume: | 164 | ||||
Number: | 5 | ||||
Number of Pages: | 11 | ||||
Page Range: | pp. 1836-1846 | ||||
Status: | Peer Reviewed | ||||
Publication Status: | Published | ||||
Access rights to Published version: | Restricted or Subscription Access | ||||
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