The Library
Understanding recruitment and retention in the NHS community pharmacy stop smoking service : perceptions of smoking cessation advisers
Tools
Sohanpal, Ratna, Rivas, Carol, Steed, Liz, MacNeill, Virginia, Kuan, Valerie, Edwards, Elizabeth, Griffiths, Chris, Eldridge, Sandra, Taylor, Stephanie and Walton, Robert T. (2016) Understanding recruitment and retention in the NHS community pharmacy stop smoking service : perceptions of smoking cessation advisers. BMJ Open, 6 (7). e010921. doi:10.1136/bmjopen-2015-010921 ISSN 2044-6055.
Research output not available from this repository.
Request-a-Copy directly from author or use local Library Get it For Me service.
Official URL: http://dx.doi.org/10.1136/bmjopen-2015-010921
Abstract
Objectives: To understand views of pharmacy advisers about smoker recruitment and retention in the National Health Service community pharmacy stop smoking programme.
Design: Thematic framework analysis of semistructured, in-depth interviews applying the Theoretical Domains Framework and COM-B behaviour change model. We aimed to identify aspects of adviser behaviour that might be modified to increase numbers joining and completing the programme.
Participants: 25 stop smoking advisers (13 pharmacists and 12 support staff).
Setting: 29 community pharmacies in 3 inner east London boroughs.
Results: Advisers had preconceived ideas about smokers likely to join or drop out and made judgements about smokers' readiness to quit. Actively recruiting smokers was accorded low priority due in part to perceived insufficient remuneration to the pharmacy and anticipated challenging interactions with smokers. Suggestions to improve smoker recruitment and retention included developing a more holistic and supportive approach using patient-centred communication. Training counter assistants were seen to be important as was flexibility to extend the programme duration to fit better with smokers’ needs.
Conclusions: Cessation advisers feel they lack the interpersonal skills necessary to engage well with smokers and help them to quit. Addressing advisers' behaviours about active engagement and follow-up of clients, together with regular skills training including staff not formally trained as cessation advisers, could potentially boost numbers recruited and retained in the stop smoking programme. Adjustments to the pharmacy remuneration structure to incentivise recruitment and to allow personalisation of the programme for individual smokers should also be considered.
Item Type: | Journal Article | ||||||
---|---|---|---|---|---|---|---|
Divisions: | Faculty of Science, Engineering and Medicine > Medicine > Warwick Medical School > Health Sciences Faculty of Science, Engineering and Medicine > Medicine > Warwick Medical School > Health Sciences > Population, Evidence & Technologies (PET) Faculty of Science, Engineering and Medicine > Medicine > Warwick Medical School |
||||||
Journal or Publication Title: | BMJ Open | ||||||
Publisher: | BMJ | ||||||
ISSN: | 2044-6055 | ||||||
Official Date: | 1 July 2016 | ||||||
Dates: |
|
||||||
Volume: | 6 | ||||||
Number: | 7 | ||||||
Article Number: | e010921 | ||||||
DOI: | 10.1136/bmjopen-2015-010921 | ||||||
Status: | Peer Reviewed | ||||||
Publication Status: | Published | ||||||
Access rights to Published version: | Open Access (Creative Commons) |
Request changes or add full text files to a record
Repository staff actions (login required)
View Item |