Journal Article

Albers, Sönke, Raman, Kalyan and Lee, Nick (2015) Trends in optimization models of sales force management. Journal of Personal Selling & Sales Management, 35 (4). pp. 275-291. doi:10.1080/08853134.2015.1085807

Antonetti, Paolo, Baines, Paul and Walker, Lorna (2015) From elicitation to consumption : assessing the longitudinal effectiveness of negative emotional appeals in social marketing. Journal of Marketing Management, 31 (9-10). pp. 1-30. doi:10.1080/0267257X.2015.1031266

Banerjee, Sourindra, Prabhu, Jaideep C. and Chandy, Rajesh K. (2015) Indirect learning : how emerging-market firms grow in developed markets. Journal of Marketing, 79 (1). pp. 10-28. doi:10.1509/jm.12.0328

Bartling, Björn, Brandes, Leif and Schunk, Daniel (2015) Expectations as reference points : field evidence from professional soccer. Management Science, 61 (11). 2646 -2661. doi:10.1287/mnsc.2014.2048

Brandes, Leif, Brechot, Marc and Franck, Egon (2015) Managers' external social ties at work : blessing or curse for the firm? Journal of economic behavior and organization, Volume 109 . pp. 203-216. doi:10.1016/j.jebo.2014.11.013

Breiter, Hans C., Block, Martin, Blood, Anne J., Calder, Bobby, Chamberlain, Laura, Lee, Nick, Livengood, Sherri, Mulhern, Frank J., Raman, Kalyan, Schultz, Don, Stern, Daniel B., Viswanathan, Vijay and Zhang, Fengqing (2015) Redefining neuromarketing as an integrated science of influence. Frontiers in Human Neuroscience, 8 . pp. 1-7. doi:10.3389/fnhum.2014.01073

Dacko, Scott G., Stoneman, Paul and Kastrinaki, Zafeira (2015) New product introduction : follower firm timing behaviour. Economics of Innovation and New Technology, 24 . pp. 829-853. doi:10.1080/10438599.2015.1017262

Habel, Johannes and Klarmann, Martin (2015) Customer reactions to downsizing : when and how is satisfaction affected? Journal of the Academy of Marketing Science, 43 (6). pp. 768-789. doi:10.1007/s11747-014-0400-y

Harris, Lloyd C. and Russell-Bennett, Rebekah (2015) All Anglos are alike? A study of whinging Poms and bloody-minded Aussies. Journal of Marketing Management, Volume 31 (Number 7-8). pp. 827-855. doi:10.1080/0267257X.2014.988283

Moncrief, William C., Marshall, Greg W. and Rudd, John M. (2015) Social media and related technology : drivers of change in managing the contemporary sales force. Business Horizons, 58 (1). pp. 45-55. doi:10.1016/j.bushor.2014.09.009

Said, Emanuel, Macdonald, Emma K., Wilson, Hugh N. and Marcos, Javier (2015) How organisations generate and use customer insight. Journal of Marketing Management, 31 (9-10). pp. 1158-1179. doi:10.1080/0267257X.2015.1037785

Sibai, Olivier, de Valck, Kristine, Farrell, Andrew M. and Rudd, John M. (2015) Social control in online communities of consumption : a framework for community management. Psychology & Marketing, 32 (3). pp. 250-264. doi:10.1002/mar.20778

Stros, Michael and Lee, Nick (2015) Marketing dimensions in the prescription pharmaceutical industry : a systematic literature review. Journal of Strategic Marketing, 23 (4). pp. 318-336. doi:10.1080/0965254X.2014.931878

Viswanathan, Vijay, Lee, Sang, Gilman, Jodi M., Kim, Byoung Woo, Lee, Nick, Chamberlain, Laura, Livengood, Sherri L., Raman, Kalyan, Lee, Myung Joo, Kuster, Jake, Stern, Daniel B., Calder, Bobby, Mulhern, Frank J., Blood, Anne J. and Breiter, Hans C. (2015) Age-related striatal BOLD changes without changes in behavioral loss aversion. Frontiers in Human Neuroscience, 9 . doi:10.3389/fnhum.2015.00176

Book

Lee, Nick and Peters, Mike (2015) Business statistics using EXCEL and SPSS. Sage Publications Ltd. ISBN 9781848602199

Journal Item

Senior, Carl, Lee, Nick and Braeutigam, Sven (2015) Society, organizations and the brain : building toward a unified cognitive neuroscience perspective. Frontiers in Human Neuroscience, 9 . doi:10.3389/fnhum.2015.00289